Jewellery or homes – it’s the season for designers and brands

Lifestyle trends in India

Modern Indian homes have become a symbol of the lifestyle changes. Stylish and contemporary designs and comfort products are part of homes. Flexi holidays are routine with young Indians. Steel has become a popular material for fashion accessories for men.

Chillibreeze Business Research Team

Inside modern homes, the old and new tango

Home designing is all about reinforcing individuality now. There is a synthesis in architecture design and the fashion world. Homes have long become a statement of style and fashion. Now it is so pronounced that no one can afford to ignore this call.

Home designing is the new buzz these days, with people spending time on detailing every nook and corner of their houses. A home today is not defined as a place that they own, but as an important location where they spend a third of their life. Comfort in living space, therefore, becomes of paramount importance.

April 26, 2008
Source: Financial Express

Sampling best of luxury home brands under one roof

Branded luxury is scaling a new high in India. Plush living room interiors, latest bathroom fittings and modular kitchens - people can sample the best possible global products at an ongoing lifestyle expo at Noida without compromising on environmental concerns.

All that thousands of homemakers in India read in glossy coffee table volumes on eco-friendly and utility interiors and spaces are here for sampling, thanks to the mega export mart featuring 130 high-end interior decor and construction brands from India and 18 European nations.

April 26, 2008
Source: India PRwire

Colours invade consumer products all around

Fashion and lifestyle brands are the leaders in the colour revolution. Individuals no longer see wearing or using bright colours as a no-no. People have started seeking colours in all categories of consumer products.

Refrigerators, mobile phone handsets and various appliances are increasingly sporting a variety of colours. In an otherwise competitive market for products with comparable features, the pull of a colour can sometimes attract consumers more than anything else.

April 25, 2008
Source: Hindustan Times

GAS strengthens its Retail Presence in India

Sensuality with essentiality takes centre stage as Raymond Ltd., the leading Indian textile and apparel major and Grotto S.p.A, one of the most important Italian fashion companies, launch two new stores of the premium Italian lifestyle & fashion brand GAS, via franchise route at Mega Mall, Andheri, and Oberoi Mall, Goregaon.

Both the stores are clearly divided into GAS’s trademark Dress Up and Dress Down range for men and women, giving the customers a complete lifestyle experience that includes the latest in international trends. GAS has introduced its international Spring/Summer 2008 collection at both the stores.
April 25, 2008
Source: India Infoline.com

Soha Ali Khan launches new range of Ambipur fragrances

Godrej Sara Lee’s Ambipur, the world’s leading Aircare Brand announced the launch of their new Ambipur Aromatherapy Range of fragrances. The product was unveiled by brand ambassador and leading Bollywood actor, Soha Ali Khan.

The fragrance launched during the conference was Lavendar Spa and will be available in three formats: Car Perfume, Home Perfume & Aerosol. It will be launched in all six metros and tier one cities in the country.

The new Ambipur Aromatherapy range of air fresheners diffuse essential oils like lavender recreating the relaxing and rejuvenating atmosphere of a spa.
April 21, 2008
Source: Fibre2Fashion.com

Want a day's vacation? Try flexi-holidays

Flexi holidays are the latest trend in the free individual travel segment and they usually prefer to holiday in destinations closer to their places of work. Short holidays are the best way to de-stress!

Young, upwardly mobile professionals in India are hard-pressed for time, but that shouldn't stop them from indulging in "flexi-holidays" - short breaks that last for a day or even half and customised by tour operators. They can cost anything from Rs.10,000 to Rs.100,000, depending on the traveller's budget.
April 21, 2008
Source: MSN India

Now, designer accessories for men!

Gone are the days when accessories were meant only for women. Now, from rings to ear studs to elaborate neck pieces – there is a whole range of designer accessories made just for men!

Thia , the brain-child of Ketan Jhaveri, a self-made entrepreneur is India's pioneer in steel jewellery and steel accessories for men has a new range that comprises chunky pendants, rings, bracelets, wrist-cords, keychains, cuff-links and money-clips; all very macho and stylish. With pure stainless steel as the base, they create designs that showcase a theme.
April 20, 2008
Source: MSN India