Travel and Living

Weekly updates on fashion, technology and lifestyle trends in India

Television shows on travel, living, lifestyle and entertainment are the new fad. Discovery and IBN are tailoring programs to meet the viewers’ interests. Discount stores are the latest in retail therapy. The Wills Lifestyle India Fashion week will see the best in the business.

Chillibreeze Business Research Team

Fall force

The forthcoming Autumn-Winter 2008 edition of the Wills Lifestyle India Fashion Week (WIFW), beginning March 12 to 16, will see the red carpet being rolled out for Indian fashion’s finest headliners.

Psychedelic samurais and modern day geishas will meet environmental warriors as India goes to the fashion floorboards for yet another season of autumn-winter arrivals at Pragati Maidan, Delhi.
March 7, 2008
Source: India Today

Discovery Travel & Living to follow the ‘Adventures of the Ladies Tailor’

Capturing the liberal smattering of fashion, tradition, form and colour is Discovery Travel & Living’s new series ‘Adventures of the Ladies Tailor’. A quirky exploration of fashion, lifestyle and design in the context of modern India, the series is narrated and presented by one of India’s best known style gurus, Manish Arora. The six-part series premieres on March 16 at 10 pm and will air every Sunday at 8.30 pm.
March 7, 2008
Source: exchange4media.com

IBN 7 to refurbish Sunday programming with fresh shows

IBN7 is refurbishing its Sunday programming from 9 March with 'IBN7 Super Sundays'. The 360 degree approach of programming will provide news, issues, information, technology, sports, children, lifestyle, entertainment and reality.

IBN7 Super Sundays' is an integral part of IBN7's overall new look - both visual and editorial. From news, talk shows, to entertainment and sports, IBN 7 on Sundays will have it all and more.
March 6, 2008
Source: Indiantelevision.com

LOOT offering discounts ranging between 25% - 60%

The LOOT” is a multi-brand discount store, offering customers a wide range of products with discounts ranging between 25% -60% – throughout the year.

The store retails brands like Kappa, Bossini, Adidas, Nike, CAT, ID, Spykar, Lilliput, Giny & Jony, Disney, Ruff Kids, Lee Youth, W, Welspun, Puma, Reebok, Fila, Umbro, New Balance, Van Huesen, Allen Solly, Arrow, Lee, Lee Cooper, Wrangler, Pepe Jeans, Parx, Park Avenue, Blackberrys, Rifle, Ragz jeans, Recap, SF jeans, Thomas Scott, Red Tape, Marco Ricci, Rifle and international brands like Banana Republic, GAP, Old Navy and Mercedes.
March 5, 2008
Source: Fibre2Fashion.com

Future TV strengthens consumer-brand interaction

Future TV, India's retails cape television network brand, has strengthened it consumer-brand interaction through interactivity and consumption-led experiences like shopping, dining and entertainment. The initiatives include Future TV shop-for-free, Future TV fine dining and Future TV box office. These initiatives are in tune with the promise that every time consumers watch Future TV, they stand to gain a lot more than they expected.

Today, consumption is another form of entertainment. Consciously, consumers seek good deals, entertainment and subconsciously look out for lifestyle trends, information. Future TV endeavour's to satisfy this hunger for entertainment, info and gratification through its content and promotions.
March 5, 2008
Source: Indiantelevision.com

Fashion fads for phones

Manufacturers unveil snazzy mobile phone accessories. It’s no longer just a communication device, but a fashion statement. Little surprise, then, cell phone owners in India are splurging on frills for their mobiles.

Peek into what’s on offer: For Rs 4,000 you can have a device which converts your rear-view mirror into a display for the phone. Sony Ericsson has launched stereophonic speakers at Rs 4,000 called MDS-65, which can be attached to the phone and give the effect of a mini home theatre. There’s an intelligent watch MBW-100 up for grabs, too. Priced at Rs 14,000, the watch has a Bluetooth device and is equipped with a caller ID. It gives you alerts for calls and SMSs, and also if you’re leaving your cell phone behind.
March 3, 2008
Source: Business Standard