1. Analyst View

2. Research Methodology

3. India: Direct-to-Home (DTH) Market Overview

4. Key Market Trends
4.1 Bundled Offers
4.2 Live TV
4.3 More Customer Choice
4.4 Conditional Access Systems
4.5 Innovative Services

5. Industry Outlook to 2012
5.1 Subscribers
5.2 Operators
5.3 ARPUs
5.4 Set-top Box

6. Consumer Price Sensitivity Analysis

7. Marketing Strategies

8. Regulation Issues
8.1 QOS
8.2 Tariffs
8.3 Technical Standards and Other Obligations
8.4 Prospects for Foreign Investors

9. Other Technology Options

10. Key Players Analysis
10.1 Dish TV
10.2 Tata Sky
10.3 Big TV
10.4 Sun Direct
10.5 Airtel Digital TV
10.6 Videocon D2H

List of Figures:

Figure 3-1: Number of TV Households (Million), 2009-2013
Figure 3-2: Forecast for TV Households by Service (%), 2013
Figure 5-1: Number of DTH Subscribers (Million), 2008-2013
Figure 5-2: Forecast for DTH Subscribers by Urban/Rural Divide (%), 2013
Figure 5-3: DTH Subscribers by Operator (%), 2009
Figure 5-4: DTH Operator Average Revenue Per User (INR), 2009-2013
Figure 5-5: DTH Operator Service Revenue (Billion INR), 2009-2013

List of Tables:

Table 10-1: Dish TV - Strengths & Weaknesses
Table 10-2: Tata Sky - Strengths & Weaknesses
Table 10-3: Big TV - Strengths & Weaknesses
Table 10-4: Sun Direct - Strengths & Weaknesses
Table 10-5: Airtel Digital TV - Strengths & Weaknesses
Table 10-6: Videocon D2H - Strengths & Weaknesses