Popular Uses of eCommerce in India

Download Report on eCommerce Industry in India

eCommerce refers to the process of trading goods and services through an electronic medium such as the internet. eCommerce involves paperless transactions and usage of EDI (Electronic Data Interchange), electronic mail, bulletin boards, fax transmissions, and electronic fund transfers.

With advancements in technology, there have been changes in the methodology for business transactions. India, being a rapid adaptor of technology is apace with the current scenario of electronic data exchanges and has taken to eCommerce. The number of eCommerce transactions have increased manifold. People use credit or debit cards for making purchases in an online store.

eCommerce is being used for purchase and sale of multiple products and there are multiple players using various portals and websites for this purpose.

Popular uses of eCommerce in India involve:

Online Travel Industry in India

Use of eCommerce in India is increasing in the travel segment. Online travel industry is expected to be worth US $6 billion in 2010. IRCTC is the most successful eCommerce initiative in India. It has contributed Rs 340 Million to the total eCommerce business of Rs 900 Million.

The Indian Travel Ministry has introduced a travel portal called Incredible India. This portal is a big success as tourists can easily contact travel agents, tour operators and hoteliers easily. This portal has also caused a surge in medical tourism to India. By the year 2010, the medical tourism market in India is expected to be around US$ 2 million.

Other travel portals include Makemytrip, Yatra, Cleartip, and Travelguru. Makemytrip has a targeted revenue of Rs 230 Million for the financial year ending March 2010.

eTailing or Online Retailing

Due to improved broadband connections and increased penetration of credit card facilities to a wider  population, eTailing or online retailing is witnessing a substantial growth. Internet retailers provide a wide range of facilities to the consumers, including discounted prices, comparison of product features offered by various vendors, areas where the products can be procured, etc.

Currently, the online retail industry in India is estimated to be worth Rs 110 Million. By 2013, India is expected to have the third largest internet user base, which improves the prospects of online purchases. Some of the retail stores offering online retail facilities include: Reliance's Rmoneymall, Pantaloon's  FutureBazaar.com, Videocon's  eDigiworld.com, Vishalmart's Vishalmegamart.com, and the Tata Group's Westside.

Online Trading in Stocks and Shares

Online stock trading activity is gaining momentum in India. Services offered by the online stock trading companies include online buying and selling of stocks and shares, market analysis and research, details of companies, comparison of companies, and research on equity and mutual funds, customer services through email and chat. Online trading also has an added advantage of real time stock trading without calling or visiting the broker's office.

Major online stock trading websites in India include: ICICIDirect.com, Sherkhan.com, Indiabulls.com, 5Paisa.com, Motilal Oswal Securities, HDFC Securities, Reliance Money, IDBIPaisaBuilder, Religare, and Kotak Securities.

Online Advertisements

The Indian population accesses the internet from home, office, and cybercafes. There is a large segment of population that is fast adapting to internet. Advertisers have identified the internet as a medium for enhancing the awareness for their business activities.

Online advertising in India is expected to cover all organizations and their products.

The online advertisement industry grew to Rs 3250 million in India, accounting for 38% growth rate in 2008-2009. The growth rate for the year 2009-2010 is expected to be 32% which amounts to Rs 4300 million.

Online Job Sites

Another area where eCommerce is widely used is that of employment. Internet has simplified the process of search for 'right people on the right job'. There are a number of web portals and sites that match a prospective employer's requirements with that of candidates applying for that job.

Some of the popular job sites in India include: Naukri, Monster India, Times Jobs, Careerjet, Naukri Hub, Career India, Bixee, ClickJobs, CareerAge, and Freshersworld.

Real Estate Portals

There are a number of real estate portals and sites that provide information to users regarding the property they wish to buy/sell. This information includes properties available for sale/purchase, the cost, location, etc.

Some of the popular real estate portals include: Indiaproperty.com, 99acres.com, Magicbricks.com, and Makaan.com.

Online Matrimony Websites

Matrimony eCommerce portals provide the seekers appropriate information regarding the prospective matches, region of their residence, their religion, caste, etc. Allied services are also provided to the listed members. These services include: astrology, information on customs and rituals, legal issues, health and beauty, fashion, wedding planners, etc.

Some of the leading matrimony portals in India include: Shaadi.com, Jeevansathi,com, Bharatmartimony.com, Indiamatrimony.com, and Simplymarry.com, and LifepartnerIndia.com.

For detailed information on the eCommerce industry in India, visit: http://www.india-reports.com/summary/ecommerce_in_india.aspx. India Reports provides analysis, reports, PPTs and statistics on India. India Reports also provides clients with custom-made reports to meet specific needs. 

Find more reports and presentations with a focus on India

	Food & Retail - Visual Merchandising, Pharma, Discount, Malls, Single Brand Stores, Wine, Cheese, Retail Scene Travel & Tourism - NE Travel Guide, Delhi, Myths about India, Retiring in India, Jaipur Guide, Spirit of Dasara, Guide to North Indian Cuisine Expat & NRI Resources - Investment and Tax FAQs for NRIs , City Guides, Holidays in India, Living in India, The Young NRI and Life in India Emerging Services and Industries - Real Estate, Medical Tourism, BioTechnology, eCommerce Industry in India, eLearning industry in India Trends, Statistics & Developmental - Electricity in India, Inflation Survival Guide for India, Pre-Hire Assessment and Testing in India, Indian Youth Readership Trends Outsourcing - Legal, Accounting, KPOs, SMEs, HR, Top 10s Editable Powerpoint Maps - India, North America, Rivers of India, Wine Regions, Demographic Maps, Tea Producing Areas, Monsoon Map of India, Book Summaries - Go Kiss the World , It Happened in India, In Spite of the Gods, India Express, India: From Midnight to the Millennium